Outvote

Outvote

Brand Identity + Social + App UX

Role: Creative Director, Client Director, Copywriter

1,000,000 messages sent
30,000 users
Earned media from NYT, TechCrunch, WNYC and The View
A blue wave

Outvote democratizes traditional GOTV campaigns by putting the tools of organizing directly in the hands of voters.

We designed the logo, built their brand, crafted their verbal identity, wireframed their app, and crafted an awareness campaign to coincide with the 2018 midterms. In just two weeks, our social and PR campaign reached thousands of unique visitors and reached tens of thousands of people across all platforms, and ultimately contributed to the 2018 blue wave.

Email me for the full brand identity book.